The most important thing to know and verify is exactly whom the letter should be addressed to. I don't give a damn if you are in Atlanta or New York City, this holds true!
In this respect, titles do not really matter. (If you wanted something done at a University, who would you send a letter to?
The correct answer is usually not the University's Chancellor or Dean or President, but their Secretary, etc...) It is sometimes better to send the letter to someone that simply has influence over the final decision-maker. (Know the informal lines of communication if possible.)
The professional letter writer also must be told, know, and focus on whatb the exact objective of the letter is. What is the purpose? Just "venting" accomplishes nothing, most of the time. Know what the letter is supposed to acheive.
To obtain the objective, the letter writer in Atlanta or even Mayberry should be given great info about the situation, analyze it, and present an honest account of the current and past situation in the letter. This is the base.
Oft-handedly, maybe again in-passing, explain and let the reader see the benefits for himself or herself with your solution. Do not make the situation a "you versus them" one, unless absolutely necessary. Pretend like you are driving a car with them as a passenger supporting you.
Obviously, the next bit to be written is to state a specific time range for further direct action on the matter together, and maybe what you may or may not be forced to do without their cooperation. Don't just write something open-ended, unless it is the start of a very long process.
Finally, close the letter moving forward and sign it with a real ink pen!
~ Jimmy Hall is owner of Jimmy Hall Writing Services/Atlanta (404-580-1501). The service writes business plans, letters, resumes, web content, and numerous other projects professionally.... (I have been successful in crafting letters to numerous high-level politicians and corporate executives.)
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