Business Plans: What Business Plans Do

A business plan to an investor or financial institution is much like a resume is to a potential employer. What does a business plan do? It is a somewhat detailed snapshot of the viability and potential efficiency of the pending business endeavor. Therefore, it must be written just as wisely and perhaps in an even more persuasive manner.

Your business plan is your idea’s resume.

Yes, a business plan and its writer must focus on not straying from the mission or objective of the new endeavor. All information must be honest and written in a very readable and organized manner and form. Again, the facts should be persuasive to the interested reader. The plan is also a business blueprint for the business to be operated by.

Not everything is positive in a new business or an expansion, and any potential weaknesses and/or threats should be addressed with plans for dealing with them, should they occur. Those funding the endeavor want to know about all basic possibilities. It is their money. (They want to know if they can reasonably expect to get their principal back and then some.)

It is vitally important to make certain that you know exactly what business you will be in, and what products and services you will be providing and how. What is your target market? Location? How will you market to it? What about sales and financial projections? Costs? Expenses? Revenues? Pricing? Distribution? You get the idea.

You must make certain that you provide all of your unique ideas and details to the business plan writer/business plan developer for him or her to properly assimilate and share your dream in an understandable and logical manner. Let the writer determine what is relevant and what is not; he or she does it for a living.

At Jimmy Hall Writing Services/Atlanta (404-580-1501) I write and prepare business plans based upon client information. I’d like to assist you or your organization.